07,21,2026 4 views
In order to effectively safeguard the legitimate rights and interests of agricultural machinery consumers, promote the high-quality development of agricultural mechanization, and assist in improving the quality and efficiency of agriculture and increasing farmers' income, on March 17th, the launching ceremony and series of activities for the 2026 "Agricultural Machinery 3.15" Consumer Rights Day, guided by the Chongqing Agriculture and Rural Commission and hosted by the Chongqing Agricultural Machinery Appraisal Station, were successfully held at the Party and Mass Service Center in Huangzhuang Village, Yongxing Town, Jiangjin District, Chongqing. The theme of this event is "Promoting Quality Assurance Production, Protecting Farmers' Efficiency and Benefits", with multiple stages including launch ceremony, policy promotion, equipment display, and operation demonstration. It brings together high-quality agricultural machinery enterprises, industry experts, and management departments to build an important platform for agricultural machinery quality exchange and consumer rights protection, injecting solid agricultural machinery equipment and service guarantees into spring plowing production.
Chongqing Xinyuan Agricultural Machinery Co., Ltd., as an invited high-quality agricultural machinery enterprise, showcased its three core products at this event, fully demonstrating the company's hard power in agricultural machinery research and development, production and manufacturing, and quality control, becoming a highlight of the on-site agricultural machinery equipment exhibition. At the event, Xinyuan Agricultural Machinery exhibited SRE502Tracked tractor、 4LZ-1.1LB Small Rice Wheatcombine harvester、 1GZL-150A self-propelled trackrotary tillerThree star products that accurately cover key agricultural production processes such as plowing and harvesting, adapting to the operational needs of multiple scenarios such as paddy fields, dry land, and fruit orchards, and deeply fitting the actual agricultural production in hilly and mountainous areas.
Ding Xiaobing, Deputy General Manager of Xinyuan Agricultural Machinery Division, gave a detailed introduction to the technical characteristics, performance advantages, and applicable scenarios of the three exhibited products, and conducted in-depth sharing on the construction of enterprise quality control system, production process standards, after-sales service system, and consumer rights protection measures. He stated that Xinyuan Agricultural Machinery has always regarded product quality as the lifeline of enterprise development, establishing strict quality control standards in every link from research and development design, parts procurement to production and manufacturing, and finished product testing. At the same time, a comprehensive integrated service system of "pre-sales consultation, in sales guidance, and after-sales maintenance" has been established to effectively protect the legitimate rights and interests of agricultural machinery consumers, allowing farmers to buy and use with peace of mind.
During the event, Ding Xiaobing also had in-depth exchanges with relevant management departments and industry experts such as Chongqing Agricultural Machinery Appraisal Station, exchanging opinions and ideas on core topics such as agricultural machinery technology innovation direction, spring plowing agricultural machinery service guarantee, and agricultural machinery quality improvement, in order to further optimize product layout, enhance service capabilities, and promote high-quality development of the agricultural machinery industry.
This participation in the "Agricultural Machinery 3.15" Consumer Rights Day event is not only a concentrated display of Xinyuan Agricultural Machinery's product quality and service philosophy, but also a practical action of the enterprise to fulfill its social responsibility and protect the consumer rights of agricultural machinery. Xinyuan Agricultural Machinery will take this event as an opportunity to continue to deepen the research and innovation of agricultural machinery, continuously improve product quality and service level, empower agricultural production with higher quality and more suitable agricultural machinery equipment, effectively solve the pain points and needs of farmers in the use of agricultural machinery, safeguard the high-quality development of agricultural mechanization in Chongqing, and contribute Xinyuan's strength to ensuring food security and promoting comprehensive rural revitalization.
