The 35th Jinan International Seed Industry Expo of the Great Wall in 2026
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The 35th Jinan International Seed Industry Expo and Jinan International Plant Protection, Pesticide and New Fertilizer Trade Fair/Jinan Agricultural Materials Trade Fair in 2026
Host: Harbin Great Wall International Exhibition Co., Ltd
Organizer: Zhongmai Technology (Beijing) Co., Ltd
Harbin Zhanhui Conference Exhibition Co., Ltd
Co organizer: Shandong Jinnong Exhibition Service Co., Ltd
Invitation Letterinvitation
Introduction of the organizer
Harbin Great Wall International Exhibition Co., Ltd. (referred to as Great Wall Exhibition) was founded in 1997. It is a private professional exhibition enterprise and one of the pioneers in the emerging Chinese exhibition industry. With a customer-oriented business philosophy, a dedicated spirit of striving for excellence, and a unique strategic vision, the company has developed into one of the strong leaders in the exhibition industry in northern China after 29 years, more than ten different industries, and 275 exhibitions, conferences, competitions, performances, and festivals.
Only the success of our customers leads to our development
This is the purpose of the Great Wall Exhibition. We hope to become assistants and partners in promoting our customers' products and brands, and we firmly believe that we can achieve this because——
We have excellent capabilities in organizing large-scale exhibitions!
The exhibitions held by the company (partially) are as follows:
We are eager to understand every one of your needs
We serve you with care in every detail
We fully support every leap you make
Great Wall Exhibition and Customer Win Win!
Introduction to Exhibition
The 'Great Wall' Jinan International Seed Industry Expo, formerly known as the 'Shandong Jinan Seed Industry Expo', was founded by Shandong Jinnong Exhibition Service Co., Ltd. in 1991 and is one of the earliest seed industry exhibitions in China. In the early days of its establishment, due to its location in Wangsheren Town, Licheng District, Jinan City, the exhibition was initially named "Jinan Wangsheren Seed Trading Fair" and held annually. Starting from 2018, the exhibition name was changed to "Shandong Jinan Seed Industry Expo". The venues for the event will be Wangsheren Street Office in Licheng District, Jinan City, Shandong Academy of Agricultural Sciences Experimental Demonstration Base, Jinan Quehua International Hotel, Jinan International Convention and Exhibition Center, Jinan Yellow River International Convention and Exhibition Center, and other venues. Except for not holding one exhibition during the epidemic, the exhibition has been successfully held for a total of 34 sessions, with a long history.
Shandong, as a major agricultural and vegetable province in China, holds a pivotal position throughout the country. In order to comply with the trend of international development in the seed industry, further enhance the brand influence and industrial empowerment value of the exhibition, and achieve leapfrog development, starting from 2026, the original "Shandong Jinan Seed Industry Expo" will be officially transferred to Harbin Great Wall International Exhibition Co., Ltd., and the exhibition will be upgraded to "Great Wall Jinan International Seed Industry Expo and Jinan International Plant Protection, Pesticide and New Fertilizer Trade Fair/Jinan Agricultural Materials Trade Fair" (referred to as "Great Wall Jinan Seed Expo"). This upgrade aims to introduce professional exhibition concepts and global resources, and deeply cultivate the entire industry chain of China's seed industry and agricultural inputs. Shandong Jinnong Exhibition Service Co., Ltd. will serve as a co organizer and continue to participate deeply in exhibition coordination, fully ensuring service continuity and resource continuity.
The 35th "Great Wall Jinan Seed Expo" in 2026 will be held grandly at the Shandong Quehua International Convention and Exhibition Center from October 10th to 11th, 2026. The exhibition is hosted by Harbin Great Wall International Exhibition Co., Ltd., which has held 29 sessions of the Harbin International Seed Industry Trade Expo, 23 sessions of the Liaoning Shenyang Seed and Agricultural Materials Trade Fair, and 23 sessions of the Heilongjiang Soil and Fertilizer Trade Fair. It is organized by Zhongmai Technology (Beijing) Co., Ltd. and Harbin Zhanhui Conference Exhibition Co., Ltd., and co organized by Shandong Jinnong Exhibition Service Co., Ltd. It is one of the most influential agricultural materials exhibitions in East China and the best platform for many enterprises to establish their brands and seek cooperation. It is expected that over 500 agricultural input enterprises from all over the country will participate in the exhibition, with an exhibition area of over 20000 square meters and an estimated 30000 professional visitors.
At the previous exhibition, a total of 467 branded enterprises from all over the country participated, covering an exhibition area of 18000 square meters. The exhibition content covered six major themes, including vegetable seeds, field seeds, pesticides, fertilizers, agricultural machinery, fresh corn, packaging materials, and smart agriculture water-saving irrigation. It attracted numerous agricultural material distribution enterprises, large-scale growers, and professionals from all over the country in the fields of seeds, medicines, fertilizers, etc. to come to the site to exchange information, negotiate agents, and seek cooperation. The total number of professional visitors at the conference exceeded 25000.
The 35th "Great Wall Jinan Seed Expo" in 2026, with the core purpose of "deepening modern agriculture and empowering industrial upgrading", focuses on five core dimensions of "technological innovation, new product launch, policy interpretation, information delivery, and business opportunity docking", relying on the organizer's comprehensive resources and industry deepening advantages, and strives to create a one-stop commercial flagship platform covering all categories of agricultural materials such as field seeds, vegetable seeds, pesticides and fertilizers, flowers and seedlings, agricultural instruments and equipment.
The exhibition will gather industry leaders and high-quality brands, presenting a panoramic view of China's agricultural inputs industry's innovative breakthroughs and technological hard core strength with an ultra luxurious exhibition lineup, cutting-edge exhibit matrix, high-level forum summits, and refined operational services. The organizing committee will continue to upgrade the exhibition service system, providing enterprises with a full chain solution for brand building, channel expansion, sales growth, and market share, helping exhibitors connect with precise customer groups, expand industry influence, and jointly build a new ecology for the Shandong Agricultural Materials Exhibition, injecting strong momentum into the revitalization of East China's agriculture and laying a solid foundation for national agricultural security!
Looking forward to meeting you again at the brand new "Great Wall Jinan Seed Expo" to explore innovative directions in the seed industry and seize opportunities for cooperation and development!
Data from previous exhibitions
·Exhibition scale in 2025
Exhibition Area 18000 ㎡ Brand Exhibitors 467 Theme Exhibition Area 6+Simultaneous Activities 30+Domestic and Foreign Experts 20+Visitors 25000+
Exhibitor data:
Number of exhibitors: 375 from 1991 to 2023, 413 from 2024, 467 from 2025, and an estimated 500 from 2026
Geographical distribution of exhibitors:
Shandong 27% Henan 14% Hebei (Beijing Tianjin) 12% Anhui 10% Jiangsu 8% Shanxi 7% Hubei 5% Shaanxi 5% Inner Mongolia 4% Other 8%
Proportion of exhibition categories:
64.20% vegetable seeds 21.60% field seeds 11.30% pesticides and fertilizers 2.90% others
Wonderful review of previous sessions
The 34th Jinan International Seed Industry Expo and Jinan International Plant Protection, Pesticide and New Fertilizer Trade Fair/Jinan Agricultural Materials Trade Fair of 2025 "Great Wall" attracted 467 branded enterprises from all over the country, covering a total exhibition area of 18000 square meters, and attracted more than 25000 visitors from professional agricultural material distributors and large-scale growers from all over the country. Over 24000 new products were displayed on site, with a turnover of 350 million yuan. Nearly a hundred media outlets have tracked and reported that the number of participating companies, visitors, and transaction volume have reached a historic high.
Time of Exhibition
Exhibition time: October 8-9, 2026
Launch date: October 10-11, 2026
Demolition time: 14:00 on October 11, 2026
Scope of Exhibits
Seed
Field seeds, grain crop seeds, economic crop seeds, vegetable seeds, flower seeds, grass seeds, seedling processing and packaging, seed coating agents, etc;
pesticides
Insecticides, fungicides, acaricides, rodenticides, herbicides, fungicides, and plant growth regulators, etc;
Fertilizer
Chemical fertilizers such as nitrogen fertilizer, phosphorus fertilizer, potassium fertilizer, and compound fertilizer; New types of fertilizers such as field fertilizer, biological fertilizer, foliar fertilizer, seaweed fertilizer, slow-release fertilizer, trace element fertilizer, humic acid fertilizer, medium soil, soil additives, nutrients, peat, bamboo charcoal, etc;
Agricultural machinery and equipment
Agricultural power machinery, farmland construction machinery, soil tillage machinery, planting and fertilization machinery, plant protection machinery, crop harvesting machinery, agricultural product processing machinery, animal husbandry machinery, agricultural transportation machinery, greenhouse engineering facilities equipment, grain storage equipment, drying equipment, etc;
Fresh corn industry
Fresh corn seeds and technology, fresh corn processing products, fresh corn related processing equipment and packaging materials, intelligent warehousing and cold chain logistics, etc;
Packaging materials
Agricultural chemical packaging materials, filling machinery, production equipment, blow molding machines, inkjet printers, woven bags, agricultural chemical industry production machinery packaging equipment, design packaging machinery, packaging and processing machinery, various packaging containers, packaging products, etc;
Smart Agriculture
Application of agricultural complexes, display of modern agricultural park products, application of photovoltaic agricultural facilities, comprehensive utilization of straw, display of innovative agricultural technology achievements, intelligent irrigation equipment, intelligent drip irrigation systems, robots and other modern information technologies and equipment, unmanned helicopters, unmanned tractors, unmanned harvesters;
Expenses for Exhibition
Booth category
Special booth:
Type 1 RMB 27000 54 ㎡ (including construction)
Category 2 RMB 18000-22000 36 ㎡ (including construction)
Three types of RMB 13500-16500, 27 square meters (including construction)
Four categories: RMB 9000-12000, 18 square meters (including construction)
Standard booth:
Type 1: 4000-4500 yuan/piece (3mX3m=9 ㎡)
Class II 3000-3500 yuan/piece (3mX3m=9 ㎡)
Instructions:
(1) Booth selection: Choose a location in the relevant area based on the type of exhibit;
(2) The exhibition area of each special equipment exhibiting enterprise shall not be less than 18 square meters (with exhibition map attached);
(3) The construction of standard booths will be arranged by the organizing committee, and the painting and decoration inside the booths will be arranged by the exhibiting companies themselves;
(4) Standard booth double opening (corner position) floating up 1000 yuan/9 square meters;
(5) Non standard exhibition booths will be uniformly constructed by the organizers;
(6) Exhibitors who use electricity, please refer to the "Other Fee Standards for Exhibitions";
(7) Exhibitors are required to pay a garbage cleaning deposit of 2000 yuan per company;
(8) In order to ensure the effectiveness of negotiations in the exhibition hall, the use of audio systems is prohibited, and violators will be fined 5000 yuan;
(9) Spot Vehicle Plaza Exhibition Area: Vehicles less than 8.5 meters in length: 1800 yuan/vehicle; Vehicle length greater than 8.5 meters: 2600 yuan/vehicle;
Supporting activities
Opening ceremony
The 35th "Great Wall" Jinan International Seed Industry Expo and Jinan International Plant Protection, Pesticide and New Fertilizer Trade Fair/Jinan Agricultural Materials Trade Fair will be held on October 10-11, 2026 at Shandong Quehua International Convention and Exhibition Center. The opening ceremony, themed "Deepening Modern Agriculture and Empowering Industrial Upgrading," will invite government officials, academicians, experts, entrepreneurs, growers, and guest representatives from all over the country in the field of seed industry to participate!
Exhibition Procedures
1. The applying unit shall properly fill in all the contents of the "Exhibition Application" form and affix the official seal, and transfer 30% of the deposit to the account specified in the invitation letter. After that, the "Exhibition Application" and the remittance voucher issued by the bank shall be mailed, emailed or faxed to the organizing committee;
2. After receiving the above materials, we will provide you with the exhibition confirmation document;
3. The remaining balance shall be paid before September 20, 2026. We will provide you with exhibition related materials such as the "Exhibitor Handbook";
4. When submitting the "Exhibition Application" form, please send samples or instructions of the exhibits for the purpose of dividing exhibition areas and conducting pre exhibition publicity work;
5. Please note that if you cancel the exhibition or fail to pay the remaining balance on time, the deposit you paid will not be refunded.
Bank of Deposit
Bank of China Limited Beijing Xinyuanli Branch
Account Name: Zhongmai Technology (Beijing) Co., Ltd
Account: 3493 7110 9517
Bank of Deposit: Harbin Gongda Branch of China Construction Bank
Account Name: Harbin Zhanhui Conference Exhibition Co., Ltd
Account: 2305 0186 5251 0000 2338
Registration Contact
Harbin Great Wall International Exhibition Co., Ltd
Office Address: No. 56 Xinpu Nursery Street, Nangang District, Harbin City Postal Code: 150001
Phone: 0451-87558666 (switchboard) 87558688 18504609737
Fax: 0451-86268632
E-mail： zwh1000@126.com
Contact: Zhao Lijun, Goryeo, Sui Zhiqiang, Wu Mengde, Li Hongfei, Li Huaizong, Wang Yiting, Li Xinxin
Li Dandan, Yang Xueer, Xin Shuang, You Xinyu, Yang Xu, Li Tianqi, Zhang Yuyuan, Zhang Yahui
