2026 High end Food and High quality Agricultural Products (Shenzhen) Expo

　　Organizer

China Non staple Food Circulation Association

　　Co organizer:

Shenzhen Rice Bag, Vegetable Basket Federation

Shenzhen Agricultural Industrialization Leading Enterprise Association

Shenzhen New Retail Industry Internet Association

Shenzhen Quality Strong City Promotion Association

Shenzhen Facility Agriculture Industry Association

Shenzhen Livestock and Poultry Wholesale Industry Association

China Agricultural University Shenzhen Research Institute

Shenzhen Culinary Association

Shenzhen Aquatic Product Quality and Safety Promotion Association

Shenzhen Alcoholic Beverage Industry Association

SGS-CSTC Standard Technical Service Co., Ltd

Shenzhen Halal Food Industry Association

Shenzhen Vegetable Wholesale Association

Shenzhen Standards Promotion Association

Shenzhen Organic Products Industry Association

Shenzhen Vegetarian Industry Association

　　Organizer

Shenzhen Huajuchen International Exhibition Group Co., Ltd

　　Exhibition Introduction

As a highland of international trade, science and technology innovation, and investment, Shenzhen willJuly 2-5, 2026, inShenzhen Convention and Exhibition Center (Futian)Welcoming the annual industrial event——Shenzhen Food Expo, Shenzhen Fisheries Expo, and Shenzhen Tea Expo will be held simultaneouslyGlobal linkage, igniting the new energy of the "food and drink economy" in the bay area.

Based in Shenzhen, radiating to the Bay Area, and connecting to the world, the three exhibitions aim to100,000 square metersThe scale of the entire museum20+Special Forum50+Segmented categories30+National and regional exhibitor configuration10+Industry rankings2500+Exhibitors aim to create a commercial and exchange platform that covers the entire food, fishing, and tea industry chain. Adhering to the concept of "delicious and healthy", based on the consumption highland of the Bay Area, we aim to help Food and Agriculture University break through the barriers of single products and efficiently land resources.

This three exhibitions deeply practice a series of important statements on the concept of big food since the new era: "Establishing a big agricultural and big food concept, obtaining heat and protein from farmland, grasslands, forests, oceans, plants, animals, and microorganisms, and developing food resources in all aspects and through multiple channels; obtaining food from both land and oceans, cultivating the sea, animal husbandry, and fishing, building sea pastures and 'blue granaries'; combining agriculture, forestry, animal husbandry, and fishing, and constructing a diversified food supply system".Layout of 3 major industries (food, fishing, and tea)+2 major sectors (raw materials and processing)Covering the entire industry chain from raw materials to end products, promoting the high-quality development of the "food and drink economy".

　　Shenzhen Food Expo (Food)Obtained UFI certification, with a previous intended transaction volume of 33.7 billion yuan, gathering high-quality raw material and processing enterprises from more than 30 countries and regions around the world, coveringRegional premium raw materials, pre processed foods, healthy foods, and future foodsWait. The extension of the exhibition period facilitated the Chongqing exhibition group to reach an intention order of 218 million yuan for production and sales docking with channel partners and enterprises, and signed a concentrated investment intention contract of 12.37 billion yuan.

　　Shenzhen Fishery Expo (Fishery)It is a benchmark exhibition in the international fisheries field of the Greater Bay Area and has been awarded the title of "Excellent Project in Shenzhen's Convention and Exhibition Industry for 2024 and 2025". Relying on the advantages of Shenzhen's fishery industry agglomeration and trade distribution, the exhibition includes both offshore and nearshore fisheries, coveringFishery technology innovation, aquaculture, aquatic processing, bulk trade, international exchange and cooperation, exhibition and sales of aquatic productsWaiting for the entire industry chain link. In 2025, the intended transaction volume of the exhibition will reach 32.4 billion yuan, among which the invited bulk purchaser "79 Fishing Boat Holdings Group" has successfully signed contracts with 8 outstanding exhibitors, with an annual procurement amount of 150 million yuan.

　　Shenzhen Tea Expo (Tea Industry)Obtained UFI and 4A certification, gathered exhibitors from 69 tea producing countries and regions, linked 180000 distributors and 2.26 million consumers, linkGuangdong Zijin Cicada Tea, Guangdong Yingde Black Tea, Guizhou Green Tea, Anhui Mount Huangshan Maofeng TeaWaiting for the top 100 tea producing counties, deeply cultivating the dual track of "raw materials+processing" in the tea industry. Taking Guangdong Zijin Cicada Tea as an example, it has gained over 8.4 million exposures through the Tea Expo. At the same time, a series of super curatorial exhibitions will be held, including the Endless Tea · Immersive Co creation Exhibition of Chinese Tea Culture, the 6th World Green Tea Conference, and the Agarwood Culture · Zen Art Exhibition, creating a scenario based consumption model from "selling goods" to "building venues".

Through simultaneous exhibitions, linkage between the three industries, and resonance between Guangdong, Hong Kong, and Macao, we aim to connect the upstream and downstream of the "food and drink economy", accelerate the formation of new consumption forms, and accurately connect with global partners in agriculture, food, fisheries, and tea industries face-to-face, opening up trade channels from production areas to consumption areas.

　　Exhibition Scope

　　2026 High end Food and High quality Agricultural Products (Shenzhen) ExpoRelying on the primary industry, strengthening the secondary industry, and linking the tertiary industry, we aim to create a new trend of integrating the tertiary industry and create a one-stop professional trade exhibition platform

1Exhibition Area for Grain, Oil, Fruits, Vegetables and Their ProductsRice/flour/miscellaneous grains, edible oil, fresh fruits and vegetables, edible mushrooms/dried mountain treasures, potatoes and starch products, primary agricultural products, regional specialty agricultural products, deep processed grain and oil products, others;

2Exhibition Area for Meat, Egg, Milk and Their ProductsPig, cattle, sheep, poultry, seafood, meat products, processed seafood, egg products, dairy products and dairy products, others;

3condimentexhibition areaSoy sauce/vinegar, salt/sugar, spices, hotpot base, compound seasonings, sauces/pickles, food ingredients, natural extracts, others;

4Convenient for leisureexhibition areaLeisure snacks, nut stir fry, candy and chocolate, cookies/pastries/baked goods, braised cooked food, canned food, convenient fast food, pre made dishes, single person meals/appetizers, breakfast food, meal replacement food, others;

5Wine and Beverage Exhibition Area: drinking water, tea, coffee, fruit and vegetable drinks, functional drinks, vegetable protein drinks, Baijiu, beer, wine, fruit wine, others;

6Future Food Exhibition AreaPlant based foods, cell culture foods, microbial/edible mushroom proteins, microalgae proteins, 3D printed foods, specialty foods, functional foods, new food ingredients, and others.

　　Concurrent Events

lIP Activity Series

Gathering global agricultural and food leaders and industry pioneers, focusing on market trends and product launches, and building1+3+N "series activity matrix, in order toThe Bay Area Health Food Ecology Conference is the driving force，Cultivate the IP activity of the "International Future Food Top 100 Conference"Around the three major directions of internationalization, regionalization, and specialization, we plan to provide supporting facilities20+sessionsHigh end forums and series of featured activities:

　　Future Top 500 Agricultural Food Conference

　　Forum on High Quality Development of County Economy

　　Future Food Fund Venture Forum

　　Bay Area International Organic Vegetarianism Ecological Conference

　　Bay Area Future Fishery Industry Development Conference

　　Bay Area Health Food Ecology Conference

　　The 3rd Fishery Technology Roadshow Event

　　2026 Pre processed Food Innovation and Development Forum

　　Greater Bay Area Forum on Innovative Development of Plant based Foods

　　Greater Bay Area Meat Products Innovation and Development Forum

　　2026 Alternative Protein Industry Development Forum

　　2026 Technology Rights Confirmation and Financial Empowerment of Ocean Ranch Industry Innovation Exchange Activity

　　Greater Bay Area Aquatic Prefabricated Vegetables Innovation and Development Forum

　　2026 Functional Food Innovation and Development Forum

　　2026 One Person Food Lifestyle Forum

　　Potential Large Product Roadshow Event

　　Factory Second Generation New Forces Forum

　　The buyer's product selection will be held in a closed door meeting

　　New Product Launch Event Series Activities

　　Innovation Project Roadshow Series Activities

　　Shenzhen International Fisheries Week (Futian, Baoan, Guangming, Dapeng, etc.)

　　The 6th World Green Tea Conference

　　2026 China Tea TEA20 and Tea Industry Ecological Cooperation Forum

　　The 16th International Dingcheng Song Dynasty Tea Fighting Conference

　　Tea King Competition Awards Ceremony

　　The 6th Young Tea People TED Forum

　　2026 Sigh Teahouse · Lingnan Tea Gathering .....……

Forming withTuna "," Pre made dishes "," Future food "The distinctive "sea, land, and air" full category IP combination covers all scenarios from the forefront of technology to people's dining tables.

lRanking Competition Series

　　Organize professional competitions with "industry rankings" as the core, and release nearly a hundred industry rankings covering three dimensions: people, products, and scenesSimultaneously launching the industry ecological map and holding a heavyweight award ceremony, attracting over 5000 high-quality enterprises in the industry chain to exchange ideas and help them enhance their brand potential.

lBuyer Communication Series

passBuyer closed door meeting, special product selection docking meeting, single product launch, targeted matchingBy covering core buyer channels such as brand supermarkets, high-end catering, group meal wholesale, community retail, and processing enterprises, we aim to assist Good Products in entering the Bay Area.

　　Professional buyer precise docking

　　Production and processing:Direct procurement from source factories/bases, cooperatives/industry alliances, OEM/ODM outsourcing, pre packaged food specialties, etc;

　　Traditional wholesale circulation:Distributors/wholesalers/agents, first/second/third level agricultural wholesale markets, professional wholesale markets, origin collection and distribution centers, bay area "vegetable basket" projects, etc;

　　Retail terminals:Comprehensive supermarkets/KA, membership based supermarkets/boutique supermarkets/storage stores, hard discount supermarkets, chain convenience stores, community fresh food chains/pre positioned warehouses, snack volume stores, professional specialty stores, etc;

　　● Catering and hotels:Chain catering headquarters/individual stores, hotels/clubs/bars, etc;

　　● Group meal supply chain:Group meal supply chain enterprises, central kitchens, etc;

　　New E-commerce Retail:Comprehensive e-commerce platforms, vertical fresh food e-commerce, community group buying, interest/live streaming e-commerce, direct supply from industrial belt factories, private domain group leaders/community supply chains, instant retail (lightning warehouse), etc;

　　Import and Export and Cross border:Importers/agents, exporters/foreign trade factories, duty-free/cross-border e-commerce channels;

　　● Special distribution channels:Group/enterprise centralized procurement center, scientific research/government procurement, etc;

　　● Services and Supporting Facilities:Cold chain logistics/warehousing, food machinery/packaging, testing and certification/traceability, finance/supply chain services, industry associations/media, etc.

　　Three highlights, linking the entire chain ecology of "eating, fishing, and tea"Let the production and consumption areas shake hands, let health resonate with consumption, and make the Greater Bay Area a benchmark and new ruler for the global "food and drink economy".

　　Previous exhibitors

　　Full media focus

　　◇The exhibition has gained full online exposure and popularity, with a cumulative total of over1a hundred million

　　◇Mainstream media super1,000+A report with over exposure across the entire network1,000Wan;

　　◇Official media matrix, precise reach, total reading volume exceeds60Wan;

　　◇Social media is fermented on the whole network, and the total exposure, topic popularity and interaction of Xiaohongshu and Tiktok5,000Wan, Weibo topicTOP10.

　　Exhibition Guide

　　contact information

Contact: Zhang Shuangshuang

Contact phone number: 13758127950

Contact email: zhangshuangshuang@chinahjc.com

Contact unit: Shenzhen Huajuchen International Exhibition Group Co., Ltd

Contact address: West of 2nd Floor, Swimming Pool, Yu'an West Road Sports Center, Bao'an District, Shenzhen